Pinterest for Business – How to Get Your Website Ready for Pinterest Marketing (video)
In case you would rather watch and listen to a video on Pinterest for Business than read a Pinterest blog post, I added a new Pinterest for business video to help you prepare your ecommerce website or blog for Pinterest marketing.
Pinterest is a great way to market your products, services, or brand name online! Pinterest has an estimated 40 million monthly active users, primarily affluent women, who are more likely to spend money than other social users are. When a Pinterest user makes a purchase via a social referral, they spend more money than other social users, including those on Facebook! That is good news for online retailers! Incorporating Pinterest into your social media marketing can really boost your customer engagement and sales, especially if you incorporate the most popular Pinterest categories:
The most popular categories on Pinterest are:
- Food and drink
- Home Decor
Here are a few helpful tips to help you get started with Pinterest business marketing. These include:
- Adding repinnable images
- Add social share buttons
- Add social connect buttons
- Setting your website up to use Rich Pins
- Making sure your website is mobile friendly
These are the basics of setting up your website for success on Pinterest. Be sure to add content often so your readers have lots of good, fresh content to share. For more tips on using Pinterest for Business, download a free copy of my Pinterest for Business checklist.
Check out my Pinterest for Business video, YouTube channel and website, for more Pinterest tutorials and tips!